Lesson 17 Practice

there’s a saying in the real estate sales industry: “The three most important factors in selling a house are location, location, and location.” The three most important factors for public speaking are practice, practice, and more practice.

We must remember that public speaking is a skill—more specifcally, a learned skill. It is true that some people are born with talent for the performing arts and some are not, but anyone can learn to speak effectively just as much as anyone can learn to drive a car. The main ingredient of learning any skill is to practice. Simply reading this book will not make you an effective public speaker; you need to do it to learn it.

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–Practice, Practice, Practice!–

use a Video camera

If at all possible, use a video camera to tape yourself rehearsing your actual speech. An audio recorder will suffce if you can’t get your hands on video, but seeing yourself is infnitely more valuable. You will be deliver- ing the speech in person rather than over the radio, after all, and your audience will clearly see you.

Place the camera on a tripod if you can get one; if not, position it securely atop a table or pile of books. You can also have a friend run the camera, but you do not want it hand-held. The camera needs to be com- pletely stationary so that the entire focus is on you, without any distracting camera motion coming into play. Zoom the lens out enough to see yourself from the top of your head to your waist, but not so far that you can’t get a good look at your face.

Ideally, you should make at least two separate videos. The frst will be on your frst or second pass through the speech. When you watch it, you will mostly pay attention to the content of your speech, looking for places that need strengthening. Subsequent videos will be made as your speech develops. In watching these, you will want to pay more attention to your delivery than to your content.

Try closing your eyes during parts of your second or third video, listening only to your voice. This will help you detect any verbal mannerisms that might be distracting, while also analyzing whether you are using effective voice infections. Then try watching yourself with the sound turned off, paying attention strictly to your visual presentation.

If you’re using slides, PowerPoint, or similar visual aids (other than three-dimensional objects), do not worry about capturing them on the video. You can analyze their effectiveness separately. The video is strictly to assess your own performance, both visually and audibly. (However, you will still want to be includ- ing those visual aids when giving your speech, even though the camera is not recording them.)

live Performance

As your speech becomes more polished, conscript a friend or family member to be your captive audience. (You can do this while videotaping, if necessary.) Speaking to a live audience infuences your delivery in subtle but important ways.

You will get a real-time sense of your audience’s response as you rehearse this way. You will also get the feel for making eye contact, using visual aids, and set- ting your delivery cadence when speaking to real peo- ple. The more you practice these techniques, the more likely it is that they will become second nature.

Another major value of imposing on friends is to get their reactions. You will get some sense of your effectiveness during your speech, gauging whether they are bored, confused, interested, engaged, and so forth. But the bigger value comes from their critique when you’re done.

For this part, you should ask your audience to be harsh! Most people are hesitant to sound judgmental or critical of a friend or family member, and they might not want to tell you truthfully if there was a problem. They will be doing you a great disservice if they hold back, and you should ask them to be as honest and forthright as possible. Give them a copy of the exercise at the end of this lesson and ask them to critique you on it.

One more important step: Have your audience ask questions when you’re done. Ask them to be think- ing of some challenging questions while you are speak- ing. This will give you some practice felding questions, and it will also help you to prepare intelligently for any real-life questions you might be felding when you give your speech.

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–Practice, Practice, Practice!–

Practice on location

If at all possible, your fnal practice should be alone in the actual setting of your speech. For example, if you’re giving this speech to a public speaking class, go to the classroom when it’s empty and rehearse, with or with- out a camera.

Practice sitting where you’ll be seated just prior to speaking. Pretend that you’ve just been introduced, and walk to the podium or stage. Face your imaginary audience, greet them with a smile, and begin.

This will give you a true sense of all your environ- mental conditions: the sound responsiveness of the room, the presence or absence of microphone ampli- fcation, the lighting and heating, and so forth. It will also give you the chance to rehearse using your visual aids, operating whatever equipment you’ll be using, and actually running through the slides, transparen- cies, charts, and whatever other materials you plan to incorporate into your speech. You will also discover any other items that you might want in your presenta- tion, such as a pointer or an extra table.

The value of practicing on site is inestimable. It allows you to visualize exactly where you’ll be standing, to hear just what your voice will sound like, to antici- pate where your audience will be sitting, and so forth. It will go a long way to reduce your anxiety, because you’ll know in advance what you’ll be facing.

rest time

If you’ve crammed for your speech, you’ll be exhausted when you actually deliver it—and that will not help you in any way! It is vital to have some time off from your speech before delivering it for a number of rea- sons. First, it allows your mind to rest from the topic, dealing with other real-life issues that might have been put on the back burner during preparation. And it’s interesting how your mind will continue mulling over the speech when you’re not consciously thinking about it; you might even fnd yourself beefng up some of your points as a result.

Another important reason for rest is that your delivery will improve if you are not tired. Your mind will be sharp and focused, ready to handle any questions that the audience might throw at you, and you will able to think more quickly on your feet if something unexpected occurs. Your body will not be tense and anxious, and your movements will be smooth and natural.

But in order to get some time off, you’ll need to start early! You should have your speech completely prepared at least 24 hours before you deliver it. This will give you a full day of freedom from preparation, allowing you to turn your mind and body to other activities, which will recharge your emotional batteries. I like to do something completely different, particu- larly something involving physical exercise, on the day before a speech. I try to get outside and get some fresh air, taking a walk on the beach or doing yard work. When I get up on the morning of the speech, I take an hour to go through my notes and rehearse my intro- duction and frst point one last time. Then I stop think- ing about it until the actual time arrives.

And all of these techniques take us back to our previous lesson: Being well prepared reduces stage fright, and reduced anxiety improves your performance.